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Multimedia files (audio, video, pictures) can be a great way to get people to come to your website.
You can use Twitter to get people to look at or listen to the multimedia files you have created. After you read this article you will know of 3 ways that you can use Twitter to promote your multimedia creations.

1. You can use Twitter to promote your videos.
Many people use YouTube as a way to share their video files. It’s great that you’ve created a useful video and put it up on YouTube, but how are you going to get people to actually watch the video? Well it’s pretty simple. Just get in the habit of posting a tweet to your followers every time you post a new video to your YouTube channel. You can do the same thing if you use sites other than YouTube to host your video. Another strategy would be to tell your Twitter followers about the video before you create the video. This creates anticipation in the minds of your Twitter followers. They’ll be looking forward to your video and be more likely to watch the video. One other thing…Don’t make the video too long. People on Twitter have very short attentions spans. Many tweeps don’t like to be away from the tweet stream very long because they are afraid they’ll miss something. Your video should be no longer than 5 minutes. Besides, if you try to go longer than that, you might make a mistake and have to redo the video.

2. Got a podcast? Great!
After you’ve taken the time to create useful content, you want people to actually listen to your podcast, right? A great way to that is to just post a tweet to your followers when you’re about to record the podcast and then another tweet when the podcast is ready for them to download it. Another way to get traffic to your podcast is to interview someone that is really popular on Twitter. When you’re looking for someone to interview, don’t just look at the number of followers that person has. Be sure to pay attention to the number of people that person is following back. Look at how often that person engages with their Twitter family. It will do you no good to interview someone that doesn’t talk to their Twitter posse. Once you’ve interviewed this person do the same thing you do with your other podcast episodes. Let everyone know it’s available!

3. Got photos? Use twitpic!
Twitpic is an awesome way to share your photos with your Twitter posse. If your Twitter friend is in the picture be sure to tag them in the picture. This way they’ll be sure to look at the picture. They might even retweet it for their followers to see!

Using video and audio can dramatically increase the number of visitors to your site and the number of people that sign up to your newsletter list. Be sure that you sprinkle in enough personal messages in between sharing your multimedia files so people won’t label you a spammer. That is one label we can do without.

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