Twitter Marketing Archives

Twitter is one of those things that nearly everyone knows about but almost no one seems to understand. You hear about it everywhere, and yet it is not nearly as big as Facebook. That, however, is the true beauty and power of social media as a whole – simple, user-friendly tools that can potentially help you expand your offline business efficiently and effectively. Ironically, even though Twitter looks like a status update box with a limited number of keystroke entries, it is extremely powerful if you know how to use it. Here is a list of four tips to using Twitter:

  1. LISTEN to your audience: Listening always comes first. Just like developing a relationship in person, the most important thing you can do in the beginning is to listen. With Twitter, start using Twitter Search immediately after you sign up to get feedback on your name, the name of your business or company, and words that are related to what you do. This will give you an idea about who is talking and, more importantly, where the action is.
  2. IDENTIFY with your audience: While listening to what people are saying, find things that connect your audience to you. It doesn’t have to be business related – and in all honesty, it shouldn’t be. The first step to developing a successful business, both on and offline, is building successful relationships. Also, put a picture on your profile so people know who they are dealing with.
  3. SHARE with your audience: Post pictures of yourself when you meet high-profile people in your community or attending important events. Link your updates with relevant news stories to start a conversation and keep your audience engaged. Talk about other Twitter members in your community so people see that you are a valuable friend to have. It’s okay to remind people that you sell products or offer services, but it is better have them do it for you.
  4. TALK with your audience: While you are probably using Twitter to communicate with business contacts, if you want to earn their respect you need to talk about whatever is relevant to them. Comment on other people’s tweets including their links and media posts. ReTweet what your follower’s post to show that you are paying attention and that you respect what they have to say. While sharing your business reminds people of what you do offline, talking with people reminds them that you are human (and inversely that you know they are human).

 

Fred Lotgering is a professional Internet Marketing consultant working from multiple locations around the world. He is dedicated to help to grow small and medium sized businesses by offering a variaty of Internet Marketing tools! He is the owner of LotCon. (“LotCon” comes from Lotgering Consultancy). LotCon is registered in the Netherlands, soon also in Brazil). For more products suitable for “YOUR” business please go to:
LotCon Biz Solutions Blog

Article Source: http://EzineArticles.com/?expert=Fred_Lotgering

Article Source: http://EzineArticles.com/6232887

 


Use Twitter Marketing for Your Business

Are you a business owner? You have a website or blog?

Whether you sell a product or service, internet marketing must be done. To generate business income through your website or blog, you must first drive traffic to your website or blog. There are many ways for you to do this. Advertising is a costly way. Using Social networking is another FREE way. Twitter is a social media site embracing business. Juts to make a point, all CNN reporters do have an active Twitter account. Not just for fun, for improving their business.

What is Twitter
Before going into the benefits of marketing your business with Twitter, first understand what Twitter is. Twitter is a social networking website that also acts as a micro-blog. After signing up for a Twitter account, you develop a list of contacts. These are individuals you want to follow or receive updates from. Many will return the favor, becoming followers of your updates. There are no limits on how many messages you can send; however, there is a 140 character limit. Updates, otherwise known as Tweets, are sent through instant messaging, mobile web applicat ions, RSS feeds, Facebook, and the Twitter website.

How to use Twitter
By performing a search on http://search.twitter.com/, you will see the latest Tweets on the subject your enter. xample if you are interested in hair loss products, just type into the search box: hair loss products. Or: cooking books. You get the picture. Use some searches about your own products and services. The key to using Twitter as a marketing tool is to advertise without really advertising. Respond to Tweets found on http://search.twitter.com/ that fits the subject of your website, blog, product or service. Occasionally send business updates to your friends. Highlight your new blog post, summarize a product you are selling, provide a discount code or announce a new service. You should also reply regular to members that you follow.

Benefits of Marketing YOUR Business with Twitter:

1. You can generate traffic.
Whether you sell a product or service, either directly or indirectly, you need to drive traffic to your business website. You can easily do so with Twitter. You can embed a link in your tweet. Did you recently update your blog? If so, share a miniscule summary of your post on Twitter and then provide a link to the post (use keywords….).

2. You can generate interest.
Next to generating traffic to your website or blog, you should also generate interest. There are varies ways to do so. Start with creating catchy Tweets. If you sell a product, don’t just instruct people to buy your product, but ask for their feedback. Ask how it can help them in the use. Then post something on the feedback you received. Then ask your followers to forward information on your product to their
contacts. When you be able to create a catchy message on product or service, it helps to generate more interest on Twitter.

3. You can get feedback.
As stated in previous benefit, a great way to subtly increase traffic to your website or blog is to ask for feedback. By providing a link, you will not only get website traffic, but you will also get what you asked for, feedback. For example, do you sell great products, but are your prices too high? Twitter members will let you know. Just ask bold questions, induce the need to respond.

4. You can update customers.
When connecting with customers, you might ask them subscribe to your newsletters. But you can also use Twitter for updates or newsletters. Just get a link to an update article on your website or blog. You can share promotional codes, discount coupons, new product releases, and so on. Consider even multiple accounts (certainly one for business and personal use)

and last, but not least…..

5. You can make sales.
Regardless of whether you sell a product or a service, a sale will generate income. By increasing visitors to your website, you increase your chances of making a sale. You can go a step farther by making contacts that are within your targeted market. For example, do you sell children books? If so, your target market is parents. Perform a search on http://search.twitter.com to find posts that focus on parenting. You can offer a response that leads to your website, increasing your chances of making a sale.


Twitter Mastery for YOUR Business

Use the Power of Twitter with 150,000,000 registered users by sending Small Text Messages….in Real-Time
To Expand Your Market

You will  find  a great number of businesses already on Twitter. UsingTwittert to connect with their customers and looking to find more hungry buyers. Start connecting with your market in real time. The PERFECT sales vehicle in today’s fast paced and impatient society.

Regardless of what industry you may be in, the sooner you embrace Twitter, the sooner you will open your doors to new business and new opportunities.

If you are a business owner (or a provider of services to them) your time is more valuable than anything else. We understand that better than anyone else so we have put together a training framework that will minimize your time investment, maximize your results and get Twitter fully integrated into your overall business marketing efforts now!

Invest just an hour or 2 a day over the next 5 days and you or one of your employees will have all of the knowledge needed to make Twitter a major part of your sales and marketing department.

We want you to succeed, so we giving this video course and handbooks away for almost nothing.

Get Twitter Mastery for YOUR Business TODAY!


Twitter, the micro blogging and social networking platform, started a thoughtful approach to monetization!

Biz Stone, co-founder of Twitter, posted information on Twitter’s new advertising service: “Promoted Tweets”.

Yes, it was posted on their Twitter Blog.

As per the blog post, Promoted Tweets will be the promotional messages that brands can post on Twitter.

These 140 character twitter messages will be labelled as ‘promoted’ but look like normal tweets posted by other users on the site.

Users will be able to reply, forward, retweet and select these messages as favourites.

The first phase of the new Promoted Tweets platform starts with a handful of innovative twitter advertising partners that include Best Buy, Bravo, Red Bull, Sony Pictures, Starbucks, and Virgin America.

I personally like Twitter Commercial Ads FREE (just let the users promote their products in their tweets).

What do YOU think?

Please give YOUR comments below (and get a back link!).

Fred Lotgering
LotCon Biz Solutions
Twitter Marketing Products.


Twitter Business Magic Video Course

Twitter is one of the fastest growing Social Media platforms!

Twitter is known by many, as a place where you can go and send out 140 character messages, better known as ‘tweets’, that tell people what you are doing, at that particular moment. The reason why this is good for business, is because your followers get to know what is happening in your life, on a more personal level. Prospects like to get to know WHO they are buying from, before they turn into a buyer.

Use some personal tweets (see our tweet suggestions) and keep a balance of business related material tweets, and vice versa. So you can use Twitter to build awareness about you and your company.

PROBLEM: Most people don’t use Twitter correctly!

That’s where this Twitter video series comes in. Not only will you learn a system that uses Twitter, and other free third party sites, to get your sites ranked high in Google, but you’ll also learn how to increase your credibility among your twitter followers, by using a simple legal technique.

Whether you are an online or offline business owner, as long as you have a website or landing page, this is a MUST have in your marketing toolbox: Twitter Business Magic!


Brand Yourself Using Twitter

Did you know that there are certain things you should and should not do when it comes to brand yourself or promoting your Internet marketing business on Twitter?

As an Internet business owner you know that to effectively market your products or services online, you must be able to penetrate your target market, but did that you can use Twitter to achieve that goal faster than ever before?

Making new friends is quite easy on social networks like Twitter. But not as easy when it comes to converting those new friends in to paying customers. To effectively use Twitter as a part of your marketing plan there are certain rules that you must follow to ensure that your followers can eventually be converted in to lifelong customers.

The simple fact is most online marketers don’t understand or take the time to learn how to properly use Twitter the right way to promote and BRAND themselves and their websites.

Welcome to the “Brand Yourself Using Twitter” Package. It was created to introduce you to the wonderful world of Twitter and to teach you how to harness it’s massive power for your business and for your customera.

You can use the includes ecourse to build awareness and to help your subscribers to learn how to take advantage of everything that Twitter has to offer any Internet marketer! This course is specifically designed with beginners in mind, so even if you or your reader has never used Twitter to communicate with their prospects before, you’ll both learn how to get the most out of your Twitter marketing campaign!

This “Brand Yourself Using Twitter” package comes with PLR rights.


Your Twitter Ads for Twitter Marketers

NEED RESPONSIVE ADVERTISING?

This your-twitter-ads website traffic exchange was established to provide a safe haven for twitter marketers and more, thus avoiding Twitter Spam!

Join the Free Membership!

How will “Your Twitter Ads” herlp?

- Your Twitter Ads will help you build a down line and followers lists–honestly and (most important) legally

- When any of your sign-ups purchases one or more of our services you get a percentage of the sale – PLUS you earn residual commissions every month your active referral’s remain upgraded

- You can also mail your own personal referrals right from the back office to help them get on the fast track too or maybe you want to show them something else you think they would like – it’s called marketing SAFELY

- Members earn credits by reading other folks login ads, solo ads, text links , banner ads and more

- Folks can use the credits they earn to place their own ads – or if you are in a hurry just purchase one of our very affordable credits packages and let our automated system do the rest

- With our amazing down line builder, your referrals will sign up under you in the programs YOU add to your own list

- No other exchange as of this date offers a back office tweeting script that allows you to tweet about this site AND when you tweet one of our preset randomly selected messages it automatically inserts your cloaked referral link to Your Twitter Ads – Now that’s plain genius

- A built in instant cash script, where members make Instant Cash payments when someone they have referred to Your Twitter Ads decides to join THAT secondary program as well

- Paying you monthly residuals and more on all your sales

Can’t go wrong here! Sign UP FREE to Your Twitter Ads.


Use Twitter in combination with other networking sites.

I know we all like to focus on Twitter because of its simplicity. However, it is important to use Twitter in combination with other social networking sites. You want to be able to connect with your Twitter friends should something bad happen and the site go down, right? Here are three sites that you can use in conjunction with Twitter to market your business.

1. Twitter + Utterli = Stay connected with your tweeps when you are away from a computer.

Utterli is an utterly awesome tool in my opinion. You don’t have to have fancy equipment to post to Twitter if you have utterli. Utterli has a feature that allows you to record audio posts right from your phone. This can come in really handy if you are attending a tweetup and you want to let your tweeps know that you are at the designated location. Utterli also cross posts to a lot of different networks too. The neat thing about utterli’s cross posting feature is your friends don’t even have to join utterli for you to talk to them. It’s nice if they do join you on utterli. This way if Twitter is down for whatever reason, you can still get in touch with that person.

2. Another good tool to use in conjunction with Twitter is skype. Skype is a service that allows you to make phone calls from your computer. You can also use skype to chat. Skype is great when you and a tweep are holding a conversation that requires more than 140 characters to do it justice. Skype is also good to use if you are discussing something private that you really don’t want the whole Twitterverse to know about.

3. You can also use Facebook in conjunction with Twitter. It’s important to connect with your Twitter friends on Facebook because some people are more comfortable with Facebook than they are with Twitter. Facebook also allows you to build a deeper one on one connection with your Twitter friends because they have all of those applications and games. A whole different article could be written about all of the different Facebook applications and how they can help your business. That’s beyond the scope of this article. Just be sure to invite your Twitter friends to friend you on Facebook (hey I didn’t make it up, they did) and you’ll have an additional way to contact them.

4. Twitter in and of itself is an excellent place to network and grow your business. However, it is important not to get too comfortable on any one social networking site. You don’t want your business to sit at a standstill because someone decided to close down your favorite social media site


Ways Not to Make Money with Twitter

Twitter marketing is gaining in popularity. That makes sense. Twitter is huge, growing and provides a fantastic way of getting in touch with a lot of people quickly and easily.

Not everyone is doing it the right way, however. In fact, some people seem to be bending over backwards to make sure they don’t make a dime via Twitter. Here are three of their “methods” that anyone who’s interesting in turning a buck should ignore.

The automatic “thanks for following” message with an affiliate link strategy is a complete disaster. Those automatic direct messages are one of the most hated aspects of Twitter and only a handful of users will even bother to click on them.

The people who think that following a billion people is the best way to go because it can get them a ton of reciprocal followers just don’t get it. The magic of Twitter is its ability to help you find a targeted audience. The scattershot approach doesn’t pay off worth a hoot.

Pounding your followers with your links every ten minutes like clockwork? I bet you’re not too happy with your sales, are you? You have to understand the mindset of Twitter users and why that technique can’t get the best results.

Those are just three of the ways people are wasting time and not making money. There are others. If you don’t know what works and what fails, you need to learn more about Twitter.


Have you heard of social media optimization? Test Marketing?

Social media optimization or in other words social media that markets through using information gathered from social communities.

A few examples of social media optimization tools and websites include blogging/RSS feeds for blogs, Facebook, Twitter, YouTube, Flickr and MySpace, BEBO and incorporating third-party applications to communities like Facebook and Myspace. Social media optimization is similar to search engine optimization, but differs in many ways, Mostly, the focal point is on driving traffic from sources within Social bookmarking sites and communities other than directing traffic from search engines.

The number of social media websites has exploded in the last year and each of these new social networking websites is different, they all attract different audiences with individual and diverse interests. More and more businesses want to experiment with social media optimization and you can see this in the explosion in popularity of Twitter. 

Twitter, one of the newest social networking websites, it uses micro-blogging and many people are getting actively involved in generating publicity through this form of social media. When you “twitter” or micro-blog, post pictures, and/or links you are inviting others into your life to comment and ultimately approve or reject what you are offering. This type of immediate response is an incredible way to gather “up to the minute” targeted information.

Why is this important might you ask?

Getting feedback about your product and services is very important and can help immensely when branding your company. Business reputation is very important in branding and marketing and up to date immediate feedback is considered an integral part of an online reputation management system. That is why many executives are now seeing the worth of using social bookmarking and social media optimization to test Search Engine Reputation Management strategies. this is incredible for organizations or individuals who need to enhance their online presence but cannot afford to pay for surveys and focus groups.

Using social communities can optimize your “linkability” or give you feed back and tips on ways to make your brand more comfortable,

Along with immediate feedback about your brand popularity it can also help your overall business.

Companies and individuals can now successfully use services like Tweetscan or Tweepbeep to monitor each and every time their company name or one of their products names are mentioned on Twitter and then choose to respond accordingly through the social media website or through their marketing, or engineering departments.

This has the potential for real time insight for a company CEO, whom often lose touch, with the people who are using the products or services their corporation provides.

Imagine, if back in the late eighties, the board of K-mart could have been following social media sites instead of listening to yes men in the company. Then perhaps they could have understood how a line in a movie like Rain Man where Dustin Hoffman says “K-mart sucks” could become the punch line to a joke they had already become.

Smart companies that want to avoid that kind of meltdown are learning to keep their finger on the pulse of consumers wants and needs and if you want to succeed you’ll want to do the same thing.